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AI citation

A page named as a source inside an AI-generated answer, on Google or in an assistant such as ChatGPT, Gemini, Copilot or Perplexity. It is tracked separately from rank position, because the two no longer move together.

What it means in practice

The ranking article reports that only 12% of ChatGPT, Gemini and Copilot citations came from a page ranking top-10 on Google for the same query, and 28.6% for Perplexity. It also reports that opening paragraphs which answer a query immediately are cited 67% more often, original data tables earn 4.1 times more citations, and FAQ schema is linked to a 28% increase.

How we use it

The ranking article says citation should be tracked as its own measure and names Am I Cited, a tool this business partners with, as one way to do it. See why ranking on Google is not enough for the figures and what gets content cited in AI answers for the techniques.

FAQ

Questions about AI citation

What is an AI citation?

An AI citation is a page named as a source inside an AI-generated answer. It is tracked separately from rank position, because ranking high no longer guarantees being cited.

How do you earn more citations?

The articles on this site report gains from statistics, direct quotations, cited sources, opening paragraphs that answer the query at once, original data tables and FAQ schema. More words alone did not help.

What it means for a business

Citation frequency is what shows whether a business is visible inside an AI answer. Opening paragraphs that answer the query immediately, original data tables and FAQ schema are all linked to more citations.

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